Guides for local advertisers
Plain, practical reading on planning a postcard offer, choosing an area and measuring what comes back, written for Toronto businesses.
- How to plan a weeknight postcard offer for your restaurantChoosing an offer, an area and a way to count the reservations it brings in.
- Instagram ads or a neighbourhood postcard? A guide for salonsWhat each channel does well, and how to test a postcard alongside social.
- Comparing the cost of online ads and direct mail: a worksheet for home servicesWork out cost per booked job from your own numbers.
Ready to try it? See spot sizes and prices, or ask about a spot.